Finding my blogging mojo


I’m totally having a ‘moment’ with my blog – where do I go from here? I mean, I feel like I’ve read the same stuff that I’m spouting a million times over (not that I’m suggesting people have copied things, it’s just the law of averages). There are 100s of other running-/fitness-related blogs – what makes mine so special? Should I even bother? Am I boring you? The answer is: I don’t know and I’d love to find out.


I started this journey back in 2011 and I feel like I’ve got somewhere, but I haven’t. I’m kind of there, but I’m not. Maybe the fact that I am fantastic at being ridiculously average is what people want to read about? The fact that average Jane can turn her life around and that there’s hope for everyone.

What I think I want to do with my blog is for it to be less infomercial, that’s what Runner’s World do – and more about me and my struggles. I really want to inspire people and make them realise that I don’t find anything easy and that every victory, no matter how small, is important.

So I ask you, what makes a good fitness blog? What would you like to see more of/less of? Why do you come here in the first place?



12 thoughts on “Finding my blogging mojo

  1. I don’t know you, but my guess would be you are your content ~ by writing about what’s going on for you, you automatically make yourself stand apart from other blogs.
    Stop sweating about your content, save that for your training.

    • Ah thank you. I don’t think it helps that I’ve seen a few similar posts lately on other blogs. I also normally get really out and about trying new things, but I’ve been away for work. I get terribly itchy feet! πŸ™‚

  2. I think its different for everyone. For me, I like blogs where the writer is honest about the struggles and challenges they have faced as it helps me relate to them and get inspiration. Also tips and recommendations are great, and I like race reviews too. If a blog is a bit too fact heavy I do tend to skim over it instead of reading it properly. I always enjoy your posts:) hope this helps!

  3. I go through these identity crisis’ with my blog every now and again. I think it’s healthy, it keeps you in check and means you really do care about what you write.
    I’ve always enjoyed reading your blog posts wether it be about a race you want to run or somewhere you’ve visited on the weekend. As long as you are true to your ‘real’ voice then keep doing what it is you do!!

  4. I’ve only just found your blog and have enjoyed it. What I most enjoy about blogs is that they’re like a sneaky peak into people’s lives that you wouldn’t normally get to see!

    • Yes – if there is no voice behind the blog. Ie, it’s all factual it’s hard to identify with it I find. Thank you for your feedback. I think the consensus seems to be to be honest and about me.

  5. I started blogging and blog reading about 8/9 months ago now, and I’m a bit of a late comer to your blog. What I like about it is that you are honest in your voice and I enjoy your reviews. You also go on some pretty amazing adventures that you write about really well. I get a bit fed up of some of the bigger blogs I read at the moment who have sponsored posts left, right and centre. I also like to know that I am not alone in my struggles – your experiences and mine will be different, but there are challenges and hurdles for everyone.

    • What an eloquently put comment, thank you so much! It’s a tough one isn’t it because free stuff is nice, but it’s the ones who are practically sponsored by big brands that I get quite bored with too too. Aside from anything, their blog becomes an advert for that brand and a single way of thinking, which is a shame.

  6. I have followed your blog since you started it and never got bored with it. I like the variety, the struggle and the fact that I can relate to everything you write about. Please don’t stop! Freddie

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